Blair, meaning ‘field, flat land’, Atholl, has the meaning ‘new Ireland’ Blair Atholl is situated on flat land between the Grampian Hills. Blair Atholl is a village in Perthshire. Blair Castle is the stately home of the Duke of Atholl. The Duke of Atholl has a unique allowance, as he is the only person allowed to have a private army in Britain. His army is for ceremonies and is made up of the estates workforce.